Category: Marketing

Email-Marketing

Use Email Marketing Successfully and Legally

E-mail marketing is an efficient online marketing tool to reach customers cost-effectively and efficiently. But beware! There are a number of legal regulations that regulate the use of e-mails. Therefore, a conscious and legally correct approach when using this marketing tool is very important and a basic requirement for success in this area. Arguably the […]

Lead Generation

The Hazards of Neglecting Lead Generation

No matter what someone else might have told you, having a website and a product or service is no assurance that your business enterprise will be successful. It doesn’t even assure you of making one sale. Without lead generating your business is toast. You must understand the value and the methods of lead generating. Until […]